Mobile app UX research and prototype design for a social financing program.
Timeline: Five weeks
Software: Adobe XD, Photoshop, AfterEffects
Final Deliverables: Clickable app prototype, promotional poster, app walk-thru video
An app that allows two people to save money for a vacation together without putting strain on their relationship. Stash tracks progress and visualizes data to facilitate financial responsibility and communication.
PRIMARY PAIN POINTS
Resources for goal-based finances are often dull, limited, and inaccessible for non-experienced savers.
Maintaining motivation and sustained excitement for savings is arduous with
It is difficult to keep each party accountable for contributing their share to a group savings goal.
There is a lack of flexibility for deadlines.
There is no option to contribute only a
portion of expected amount at time of deposit.
A critical element to this project was ensuring that all finance-related data was simple and easy to interpret. To achieve this, I created a visual language of data and infographic information that helps make numbers simple.
This video shows what one user journey might look like. It will walk you through the app in action, as far as the prototype will take it.